ACS – Our Vision

 

Altrincham Choral Society is a large (around 100 concert singers) mixed voice choir which offers good quality amateur singers in the South Manchester/North Cheshire area the opportunity to learn and perform major choral works within a varied repertoire at well-attended public concerts supported by professional musicians and directed by an ambitious and demanding conductor. 

 

ACS aims to offer:

 

·       Its members

 

o      an enjoyable, challenging and learning experience in singing

o      a friendly social environment for busy people

o      good value for money

 

·       Its audience

 

o      an exciting listening experience

o      choral singing of a very high standard

o      good value for money

 

·       Its patrons and sponsors

 

o      an opportunity to enjoy well-sung choral works on a regular basis

o      the satisfaction and commercial benefits of being associated with a well-known and highly respected performing arts organisation

 

·       Its professional accompanists, musicians and soloists

 

o      a worthwhile and enjoyable musical experience

o      the satisfaction of being appreciated

 

 

 

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Business in the Arts: North West

As part of our ambition to be bigger and better, a group of members has recently completed a Marketing Plan after almost a year of research and debate, including questionnaires for members, audiences and other local choirs.  Throughout this exercise, we received valuable help from Business in the Arts: North West through their Business Adviser to the project, Emma Smyth.  To them, and to everyone else who contributed, we would like to record our sincere appreciation.

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